This is how to buy Sam Heughan’s new Outlander whisky The Sassenach - and how much it costs

Fans of Scots actor-of-the-moment Sam Heughan have been eagerly anticipating the launch of his very own whisky brand. 

Heughan revealed to his followers’ delight last year that he would be bringing out a new whisky, and UK customers can finally get their hands on it online.

The Sassenach, a name which pays homage to the Outlander series Heughan stars in, has been available in the United States since March 2020. 

Here’s everything you need to know about the whisky - including where you can buy it.

When does the whisky launch?

Sam Heughan’s personal spirit launched on 10 December, with the actor announcing the news via Instagram with a video featuring him sitting by an outdoor fire somewhere in Scotland, drinking a dram. 

US customers were treated to a pre-order restock of the whisky on Black Friday, 27 November, but UK fans had to wait just a wee bit longer to get their hands on the spirit for the first time.

Heughan also teased fans by posting a picture of crates of The Sassenach wrapped up and ready to be shipped out. 

Where can you buy The Sassenach and how much does it cost?

Described as a “premium blended Scotch whisky”, customers can pre-order The Sassenach from Loch Lomond Whiskies. 

It costs £75, and stock is expected to be available on 21 December, meaning whisky lovers could receive their spirit over the festive season.

Customers in Europe are also in luck, as shipping throughout European countries is available. 

Some people couldn’t wait to get their hands on The Sassenach after its launch, with one fan writing on Instagram: “Ordered three, yes three!”.