Milk Cup ‘nets area £1.2m’
Ahead of a decision on how much Ballymoney Borough Council will give towards this year’s event, members of the council heard a presentation on behalf of the organisers of the elite youth football tournament.
Joy Ferguson provided a range of figures obtained through questionnaires distributed among those who attended in 2011.
Advertisement
Hide AdAdvertisement
Hide AdThe results showed a total of 59,126 visits with roughly 15,283 visitors attending on average four games.
The total net visitor spend was calculated at £815,468 with an average daily spend of £27.82 and accommodation spend of £37.13.
Last year there were 1,446 participants who had a net spend of £388,219, the figures claimed.
The organisers’ spend was said to be £63,000 resulting in a direct economic input to the combined host towns of £1.267m.